{"id":5438,"date":"2023-07-04T16:45:31","date_gmt":"2023-07-04T14:45:31","guid":{"rendered":"https:\/\/bezpecnevofirme.eset.com\/sk\/?p=5438"},"modified":"2023-07-04T16:45:32","modified_gmt":"2023-07-04T14:45:32","slug":"sef-vygenerovany-pocitacom-ako-funguje-deepfake","status":"publish","type":"post","link":"https:\/\/bezpecnevofirme.eset.com\/sk\/firemna-bezpecnost\/sef-vygenerovany-pocitacom-ako-funguje-deepfake\/","title":{"rendered":"\u0160\u00e9f vygenerovan\u00fd po\u010d\u00edta\u010dom. Ako funguje deepfake?"},"content":{"rendered":"\n
\"BVF<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Keby ste mali s va\u0161im nadriaden\u00fdm videohovor a z\u00a0o\u010d\u00ed do\u00a0o\u010d\u00ed by v\u00e1m povedal, aby ste vykonali ur\u010dit\u00fa finan\u010dn\u00fa transakciu, zamysleli by ste sa, \u010di je osoba na\u00a0obrazovke skuto\u010dn\u00e1? Ke\u010f\u017ee deepfaky\u00a0s\u00fa \u010doraz \u010dastej\u0161ie a uverite\u013enej\u0161ie, mali by ste zv\u00e1\u017ei\u0165 aj tak\u00fato mo\u017enos\u0165. <\/p>\n\n\n\n

Je to skuto\u010dn\u00e9? <\/h2>\n\n\n\n

V\u010faka h\u013abkov\u00e9mu u\u010deniu (forma strojov\u00e9ho u\u010denia) m\u00f4\u017eu \u013eudia meni\u0165 obr\u00e1zky, vide\u00e1 a zvukov\u00e9 nahr\u00e1vky tak, \u017ee umiestnia nie\u010diu tv\u00e1r, telo alebo hlas do in\u00e9ho prostredia a vytvoria dojem, \u017ee dan\u00e1 osoba povedala alebo urobila nie\u010do, \u010do sa v skuto\u010dnosti nestalo. V\u00fdsledok? Deepfake.<\/p>\n\n\n\n

Vedeli ste? <\/strong>

Vedeli ste, \u017ee po\u010d\u00edta\u010du sta\u010d\u00ed vypo\u010du\u0165 si len 10\u00a0\u2013\u00a020\u00a0sek\u00fand<\/a> nie\u010dieho hlasu, aby dok\u00e1zal vytvori\u0165 zvukov\u00fd deepfake?<\/p>\n\n\n\n

T\u00e1to p\u00fatav\u00e1 technol\u00f3gia je teraz dostupn\u00e1 \u0161irokej verejnosti. Aplik\u00e1cie ako FaceApp umo\u017e\u0148uj\u00fa \u013eu\u010fom vytv\u00e1ra\u0165 deepfake vide\u00e1 prakticky kohoko\u013evek. M\u00f4\u017eete napr\u00edklad vlo\u017ei\u0165 svoju tv\u00e1r do\u00a0popul\u00e1rneho hudobn\u00e9ho videoklipu alebo sa sta\u0165 hlavn\u00fdm akt\u00e9rom z\u00e1bavnej filmovej sc\u00e9ny. Niektor\u00e9 deepfaky na\u00a0internete m\u00f4\u017eu by\u0165 vtipn\u00e9, ale v\u00a0nespr\u00e1vnych ruk\u00e1ch sa umelo zhotoven\u00e9 vide\u00e1 alebo zvukov\u00e9 nahr\u00e1vky m\u00f4\u017eu sta\u0165 n\u00e1strojmi po\u010d\u00edta\u010dovej kriminality.<\/p>\n\n\n\n

Deepfake ako tyran, politik \u010di \u00fato\u010dn\u00edk<\/h2>\n\n\n\n

Okrem z\u00e1bavy m\u00f4\u017eu ma\u0165 deepfaky aj z\u00e1va\u017en\u00e9 pr\u00e1vne, osobn\u00e9 alebo dokonca politick\u00e9 d\u00f4sledky. A\u00a0ke\u010f\u017ee kybernetick\u00ed zlo\u010dinci m\u00f4\u017eu v\u00a0s\u00fa\u010dasnosti po\u013eahky vyrobi\u0165 zvukov\u00e9 alebo obrazov\u00e9 z\u00e1znamy, soci\u00e1lne in\u017einierstvo je v\u010faka tomu e\u0161te aj rafinovanej\u0161ie.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

V\u00a0oblasti digit\u00e1lnej bezpe\u010dnosti sa m\u00f4\u017eu deepfaky pou\u017e\u00edva\u0165 na\u00a0vydieranie, podvody aj\u00a0manipul\u00e1ciu. Niekto by napr\u00edklad mohol pomocou umelo vytvoren\u00e9ho videa vydiera\u0165 gener\u00e1lneho riadite\u013ea, aby zaplatil za\u00a0jeho zni\u010denie, ak nechce riskova\u0165 ohrozenie povesti svojej spolo\u010dnosti. Firmy sa \u010dasto m\u00f4\u017eu stretn\u00fa\u0165 s\u00a0tzv. vishingom. Ide o\u00a0\u0161pecifick\u00fa formu phishingu, pri ktorej sa vyu\u017e\u00edva deepfake zvukov\u00e1 nahr\u00e1vka na\u00a0manipul\u00e1ciu so\u00a0zamestnancami, ktor\u00ed n\u00e1sledne konaj\u00fa v\u00a0presved\u010den\u00ed, \u017ee plnia pr\u00edkazy svojich zamestn\u00e1vate\u013eov.<\/p>\n\n\n\n

Jeden z\u00a0najzn\u00e1mej\u0161\u00edch pr\u00edpadov deepfake \u00fatoku sa stal v\u00a0roku 2019, ke\u010f gener\u00e1lnemu riadite\u013eovi britskej energetickej spolo\u010dnosti zavolal<\/a> jeho \u0161\u00e9f a\u00a0povedal mu, aby previedol takmer \u0161tvr\u0165 mili\u00f3na libier dod\u00e1vate\u013eovi v\u00a0Ma\u010farsku. Ke\u010f\u017ee hlas znel podobne ako hlas jeho nadriaden\u00e9ho z\u00a0Nemecka, gener\u00e1lny riadite\u013e pr\u00edkaz po\u010d\u00favol. \u010coskoro nasledoval \u010fal\u0161\u00ed telefon\u00e1t, v\u00a0ktorom volaj\u00faci na\u00a0gener\u00e1lneho riadite\u013ea naliehal, aby poslal \u010fal\u0161ie peniaze. To v\u00a0\u0148om vzbudilo e\u0161te v\u00e4\u010d\u0161ie podozrenie, a\u00a0tak sa rozhodol kontaktova\u0165 \u00farady. Onedlho sa uk\u00e1zalo, \u017ee gener\u00e1lny riadite\u013e sa stal obe\u0165ou vishingu, pri ktorom bola pravdepodobne pou\u017eit\u00e1 technol\u00f3gia deepfake na\u00a0duplik\u00e1ciu hlasu jeho nemeck\u00e9ho \u0161\u00e9fa.<\/p>\n\n\n\n

\u010eal\u0161\u00ed pr\u00edpad, pri ktorom \u00fato\u010dn\u00edci vyu\u017eili t\u00fato technol\u00f3giu, sa stal v\u00a0roku 2022. Patrickovi Hillmannovi, ved\u00facemu komunika\u010dn\u00e9ho oddelenia kryptomenovej<\/a> burzy Binance, volalo<\/a> viacero \u013eud\u00ed, ktor\u00ed tvrdili, \u017ee s\u00a0n\u00edm u\u017e predt\u00fdm hovorili. Pod\u013ea nich diskutovali o\u00a0mo\u017enosti k\u00f3tova\u0165 svoje akt\u00edva na\u00a0burze Binance, pri\u010dom za\u00a0ur\u010dit\u00fa hotovos\u0165 mali dosta\u0165 token Binance. Hillmann bol prekvapen\u00fd, preto\u017ee \u017eiadneho z\u00a0volaj\u00facich nepoznal a\u00a0domnieval sa, \u017ee s\u00a0nimi nikdy nebol v\u00a0kontakte. Nesk\u00f4r Hillmann zistil, \u017ee kybernetick\u00ed zlo\u010dinci vytvorili z\u00a0\u00fatr\u017ekov jeho predch\u00e1dzaj\u00facich zverejnen\u00fdch rozhovorov deepfake k\u00f3piu jeho osoby a\u00a0nasimulovali falo\u0161n\u00e9 obchodn\u00e9 hovory v\u00a0slu\u017ebe Zoom. V\u00a0tomto pr\u00edpade \u013eudia, ktor\u00ed sa stali obe\u0165ami deepfaku, pri\u0161li o\u00a0svoje peniaze, ale probl\u00e9m mohol v\u00e1\u017ene ovplyvni\u0165 aj poves\u0165 burzy.<\/p>\n\n\n\n

Nenale\u0165te na deepfaky<\/h2>\n\n\n\n

Pri poh\u013eade na niektor\u00e9 prepracovanej\u0161ie deepfaky sa v\u00e1m m\u00f4\u017ee zda\u0165, \u017ee nem\u00e1te \u0161ancu zisti\u0165, \u010di to, \u010do vid\u00edte online, je umelo vytvoren\u00e9 alebo re\u00e1lne. V skuto\u010dnosti je dobr\u00e9 by\u0165 skeptick\u00fd. Ak aspo\u0148 trochu pochybujete o tom, \u010do vid\u00edte na obrazovke, u\u017e len v\u010faka tomu ste o krok bli\u017e\u0161ie k zachovaniu bezpe\u010dnosti.<\/p>\n\n\n\n

Ako v\u0161ak m\u00f4\u017eete odhali\u0165 deepfake? Deepfake zvukov\u00e9 nahr\u00e1vky je n\u00e1ro\u010dnej\u0161ie rozpozna\u0165, preto\u017ee m\u00f4\u017eu znie\u0165 presne ako be\u017en\u00fd \u013eudsk\u00fd hlas. Niektor\u00e9 programy v\u0161ak teraz vedia odhali\u0165 u\u017e aj deepfake zvuky<\/a>. P\u00fdtate sa ako? \u013dudsk\u00fd hlas dok\u00e1\u017ee vyd\u00e1va\u0165 obmedzen\u00fd rozsah zvukov. \u201eHlas po\u010d\u00edta\u010da\u201c v\u0161ak nie je tak\u00fd obmedzen\u00fd, a\u00a0preto znie trochu inak.<\/p>\n\n\n\n

D\u00e1 sa odhali\u0165 deepfake bez \u0161pecializovan\u00e9ho softv\u00e9ru? M\u00f4\u017ee to by\u0165 \u0165a\u017ek\u00e9, ale nie nemo\u017en\u00e9. Ke\u010f sa sna\u017e\u00edte overi\u0165 pravos\u0165 videoz\u00e1znamu alebo zvukovej nahr\u00e1vky, polo\u017ete si tieto ot\u00e1zky:<\/p>\n\n\n\n

    \n
  1. Zd\u00e1 sa v\u00e1m nahr\u00e1vka \u0165a\u017eko uverite\u013en\u00e1?<\/strong> Je obsah \u0161kandal\u00f3zny a jasne sa sna\u017e\u00ed vyvola\u0165 emocion\u00e1lnu reakciu div\u00e1kov alebo posluch\u00e1\u010dov? Ak \u00e1no, m\u00f4\u017ee to by\u0165 prv\u00e9 znamenie, aby ste k nemu pristupovali skepticky a overili si inform\u00e1cie, ktor\u00e9 vid\u00edte alebo po\u010dujete.<\/li>\n\n\n\n
  2. Nie je na detailoch nie\u010do podozriv\u00e9?<\/strong> Tvorcovia deepfakov maj\u00fa \u010dasto probl\u00e9my skop\u00edrova\u0165 jemnej\u0161ie v\u00fdrazy, ako s\u00fa \u017emurkanie, d\u00fdchanie alebo nepatrn\u00e9 pohyby vlasov a tv\u00e1re. Ob\u010das si m\u00f4\u017eete v\u0161imn\u00fa\u0165 aj nen\u00e1padn\u00e9 chyby v sekvenci\u00e1ch zachyt\u00e1vaj\u00facich v\u00e4\u010d\u0161\u00ed pohyb. V zvukov\u00fdch nahr\u00e1vkach by ste mali h\u013eada\u0165 neprirodzen\u00e9 pauzy medzi slovami alebo, naopak, pr\u00edli\u0161 dokonal\u00fa re\u010d.<\/li>\n\n\n\n
  3. Pohybuje sa telo prirodzene? <\/strong>Ke\u010f k n\u00e1m niekto hovor\u00ed, m\u00e1me tendenciu pozera\u0165 sa sk\u00f4r na jeho tv\u00e1r ne\u017e telo. Aj tvorcovia deepfakov sa zameriavaj\u00fa predov\u0161etk\u00fdm na replikovanie v\u00fdrazov tv\u00e1re, tak\u017ee ak sa v\u00e1m zd\u00e1, \u017ee tvar tela alebo pohyby osoby vo videu s\u00fa trochu zvl\u00e1\u0161tne, mo\u017eno sa pozer\u00e1te na deepfake.<\/li>\n\n\n\n
  4. Je zvuk v s\u00falade s videom? <\/strong>Niekedy sa tvorcom deepfakov nepodar\u00ed zos\u00faladi\u0165 zvukov\u00fd z\u00e1znam s pohybmi osoby. Op\u00e4\u0165 pozorne sledujte tv\u00e1r, \u010di pohyby pier zodpovedaj\u00fa slov\u00e1m, ktor\u00e9 z nich \u00fadajne vych\u00e1dzaj\u00fa.<\/li>\n\n\n\n
  5. Je osvetlenie konzistentn\u00e9?<\/strong> Alebo sa v\u00e1m zd\u00e1, \u017ee hlava osoby je neprirodzene svetl\u00e1 \u010di tmav\u00e1? Rozdiely v osvetlen\u00ed v\u00e1m m\u00f4\u017eu napoveda\u0165, \u010di ide o deepfake.<\/li>\n<\/ol>\n\n\n\n

    IT\u00a0t\u00edmy by sa mali sna\u017ei\u0165 informova\u0165 zamestnancov spolo\u010dnosti o\u00a0deepfakoch a\u00a0ich rizik\u00e1ch. Ke\u010f\u017ee deepfaky s\u00fa fascinuj\u00facim pr\u00edkladom technol\u00f3gie, ktor\u00e1 m\u00f4\u017ee sl\u00fa\u017ei\u0165 na\u00a0z\u00e1bavu aj p\u00e1chanie kybernetick\u00fdch zlo\u010dinov, mali by ste sa usilova\u0165 o\u00a0to, aby \u0161kolenia zamestnancov<\/a> boli interakt\u00edvne a\u00a0hrav\u00e9. Napr\u00edklad po\u0161lite zamestnancom nieko\u013eko vide\u00ed a\u00a0nechajte ich h\u00e1da\u0165, ktor\u00e9 s\u00fa skuto\u010dn\u00e9 a\u00a0ktor\u00e9 nie. Zamestnanci si v\u010faka akt\u00edvnemu zapojeniu s\u00a0v\u00e4\u010d\u0161ou pravdepodobnos\u0165ou zapam\u00e4taj\u00fa, \u010do sa nau\u010dili, a\u00a0vyu\u017eij\u00fa svoje vedomosti na\u00a0to, aby bola va\u0161a spolo\u010dnos\u0165 bezpe\u010dnej\u0161ia.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

    Niektor\u00e9 deepfaky m\u00f4\u017eu by\u0165 vtipn\u00e9, ale v\u00a0nespr\u00e1vnych ruk\u00e1ch sa umelo zhotoven\u00e9 vide\u00e1 alebo zvukov\u00e9 nahr\u00e1vky m\u00f4\u017eu sta\u0165 n\u00e1strojmi po\u010d\u00edta\u010dovej kriminality.<\/p>\n","protected":false},"author":8,"featured_media":5441,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[140,105],"tags":[],"class_list":["post-5438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-desifrujeme-pre-vas","category-firemna-bezpecnost"],"yoast_head":"\n\u0160\u00e9f vygenerovan\u00fd po\u010d\u00edta\u010dom. 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